Online stores and brick-and-mortar retailers have planned their special offers for this year’s Sunday festival, several months ago. This is a holiday called as "Singles Day." The special holiday for single person was started during the early 1990s in conjunction with the special date November 11 (“11.11” or four single digit of “1”).
Buyers attracted to buy a lot of stuffs online due to big discount which was up to 70 percent from regular price. Buyers interested to buy items such as clothes, a pillow, a cabinet, etc.
Sales volume for “Single Day” in China is almost similar to Cyber Monday shopping day in America (Monday after the Thanksgiving holiday).
Citing data from the largest ecommerce provider in China, Alibaba's Taobao and Tmall.com platforms, the Associated Press reported that over 50,000 merchants have utilized the platform and have collected sales of over 19.1 billion yuan or equal to about $3 billion US dollar. This amount was collected within the 24 hour shopping window from midnight of November 10 to midnight of November 11.
Tre bela, dankon pro dividi.
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