Yahoo Meme allows users to type-in about 2,000 characters on each post which is longer than Twitter of 140 characters. Yahoo Meme is now targeting International users including Indonesia, Brazil, China, the Philippines, India and Turkey, as reported by techcrunch.com. Based on several researches, Facebook has grown very rapidly in Indonesia during the past twelve months. Similarly, Indonesian users are high on texting use. Yahoo Meme should be a great tool for the region. To attract local users with native language (Bahasa), Yahoo Meme has translated the word “Meme” into local word as “Mim.” However, in the world’s most populous Muslim nation, using a ‘dog’ icon on the Indonesian homepage may be not an attractive character and could be an offensive choice. Yahoo graphic designers need a cultural lesson here.
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