The second quarter of 2012 Worldwide PC shipments suffered a loss of 0.1% from the second quarter of 2011. Preliminary data provided by Gartner found that the PC market continued to go through several quarter of very little of growth or decline. Worldwide PC shipments accumulated only 87.5 million units in 2Q-2012, compared to 87.6 million units in 2Q-2011.
Consumers are not buying new PCs as usual as new types of hardware including smartphones and tablets attracted the new generation of buyers. At the same time, Ultrabook is too slow to come into the market to rescue the industry. The first Ultrabook was introduced in 2011 by Apple Company, and later was imitated by other manufacturers such as Samsung, ASUS, Acer, and others.
The biggest losers include HP and Dell. HP captured about 14.9% market share, but its global PC shipments suffered a drop of 12.1% from one year ago. Dell controlled about 10.7% market share, but its shipments dropped about 11.5% from the same quarter one year ago.
The biggest winners are two Asian brands Lenovo and ASUS. Lenovo captured about 14.7% market share, and its global PC shipments increased about 14.9% from one year ago. Taiwanese-based ASUS controlled about 7.0% market share worldwide in 2Q-2012, and its shipments increased about 38.6% from 2Q-2011.