The latest report on mobile phone usages for the month of March 2012 among mobile subscribers in America was released by comScore on May 1, 2012. According to the report, over 106 million people in America have utilized smartphones to make a call, texting, watch videos, and access mobile websites.
Google Android operating system remained the king of all mobile OSs. Android captured 51.0% share in March 2012, compared to last year’s Christmas the platform captured 47.3% share or an increase of 3.7% share within the past three months.
With the launch of a new iPhone handset called “iPhone 4S” in mid-October 2011, the world’s most valuable company continues to gain more shares and captured 30.7% share in America in March 2012. Compared to the end of 2011, the company that was founded by Steve Jobs captured 29.6% share or an increase of 1.1% share.
The smartphone pioneer BlackBerry continued to seeing its market share drop in March 2012. The Canadian-based company had only 12.3% share in the latest month, compared to the end of 2011 which was at 16.0% share, or a drop of 3.7% share.
Microsoft has not been able to reverse its fortune in smartphone arena. The new OS called Windows Phone 7, then upgraded to version 7.5 (code name known as “mango”) has not taken any significant share from other platforms. Windows Phone dropped to 3.9% share in March 2012, compared to the previous three months, it has 4.7% share in December 2011. This was a drop of 0.8% share. Several major mobile phone carriers including AT&T and T-Mobile have launched new handsets made by Nokia than run Windows Phone OS since early 2012. AT&T has just launched a new handset called Nokia Lumia 900 in early April. The cost for a new signup is $99 for a two-year data plan contract. With the help of AT&T, Windows Phone could see some increase in its market share in coming months.